Just doing some research and consultancy work for Iconoculture, a great global consumer research and advisory company. Check out their website if you’re interested in global market research services.
This is a written piece I did for Boudicca, one of the most creative fashion houses I’ve ever seen. I was in New York for their Ready to Wear show for Fall 2006.
It’s an older post but I really love the brand and this particular collection.
This is that particular collection on Style.com
Here is recent chatter about Boudicca from T Magazine at the New York Times
WUYORK is an amazing Toronto & New York based client we’ve been working with since the company was launched in 2008. This interdisciplinary creative brand encompasses fashion, art and interior design. It’s co-founded and headed by York Wu, a phenomenal creative talent and visionary who is already generating significant industry and media buzz.
The company’s premiere creative endevour is Noeud Papillon, a line of couture bow-ties for men and woman that is garnering praise from fashion insiders.
studioM*A has been working with WUYORK writing their media release for the launch of Noeud Papillon, concept statements, copy for their website and associated Look-Books. It’s been great to work with York articulating his vision for the label and the brand.
Check out the media buzz here and here
Check out the WUYORK website here.
